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Chilli Bird Website

2026

Website
Chilli Bird Website

Client

Chilli Bird

Services

  • Website

A Shopify website design and build for Chilli Bird, the UK chilli oil brand. Using the brand identity I created as the foundation, I designed and built a custom theme to modernise the existing site and give it a home worthy of the product.

After completing the brand refresh for Chilli Bird, the natural next step was getting that identity somewhere it could actually live. Jen came to me to modernise the existing site and bring it fully in line with the new brand direction. The brief was clear: cleaner, more confident, and built to grow with the business.

I started in Figma, working directly from the brand assets I'd created. The typeface, palette, and visual language all fed straight into the UI, so the site never feels like an afterthought to the brand. It feels like an extension of it. We worked through revision rounds together before anything went near a browser.

The build is a custom Shopify theme, designed around the way Chilli Bird's customers actually use the site. Product pages are considered and easy to navigate, giving the oils the space they deserve. For wholesale and retail enquiries, there's a dedicated stockists page complete with a full-page map, making it simple for new stockists to find their nearest location or get in touch.

The result is a site that does the brand justice and gives Chilli Bird a proper platform to build from.

And this is just the start. The site will continue to evolve as the brand does. A recipes section focused on Thai cooking is in development, followed by label redesigns and merch. It's an ongoing partnership and there's plenty more to come.

Client Feedback

When I approached Andrew at Nocturn I only knew that I wanted to elevate the brand with a modern, edgy and bold new look but I wasn’t sure where to take it from there. He researched the company and its competitors and showed me what was possible for us. I was impressed at each meeting with the sleek style and edgy mock ups. I knew Chilli Bird was in safe hands. I wanted to ensure the grass roots ethos of Chilli Bird remained alongside this process and Andrew really ensured we stayed true to who are and told our story in grand yet humble way that honours our brand. Chilli Bird is ready to take its next steps into scaling up and we now have a website and branding that reflects the bold new transition stage that we are in. Reliable, intentional and strategically positioning us for sustained growth in a fast-paced market. Working with Nocturn has been an essential investment in our business and it goes without saying that I couldn’t recommend working with this business enough.
Jen Montgomery

Jen Montgomery

Founder , Chilli Bird

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